Psihoselect

MARKETING SPECIALIST- Location: Cluj-Napoca

Marketing Specialist

Psihoselect performs the recruitment process for a partner which is activating in FMCG industry:

 

MARKETING SPECIALIST

Location: Cluj-Napoca

 

Role: completing the marketing team with the purpose of implementing and analyzing marketing projects according to the marketing plan and the established objectives.

 

Essential Functions:

  • Implementation of marketing campaigns (online and offline) and their analysis (conversion rates, traffic, potential customers, budgets, etc.);
  • Helps to realize the marketing plan, marketing campaigns and strategies;
  • Maintain the relationship with customers, suppliers, and collaborators in order to obtain the necessary materials for the implementation of marketing campaigns;
  • Monitor campaigns to fit into the allocated budgets;
  • Measure the effectiveness of marketing, advertising, and communications programs and strategies;
  • Forecast and track marketing and sales trends, analyzing the collected data;
  • Make articles with relevant keyword-based content on the blog;
  • Make posts on social media accounts (Facebook, Instagram, LinkedIn, YouTube) according to a posting plan established at the level of the department;
  • Contributes and maintains the connection with the partners in order to obtain the necessary materials for making the posts (graphics, design, photo, video);
  • Branding – contributes and supports the branding team (making new products, labeling, and packaging products);
  • Update the company’s presentation, the products in an attractive, clear, and explicit manner, adapted to the communication channel and the target audience;
  • Identify new distribution channels for products;
  • Identify new possibilities of promotion and publicity of the products and of the company, of the company’s image;
  • Organize events, fairs, product launches;
  • Update the information on the company’s website.

 

Qualifications, Knowledge, Skills and Abilities required:

 

  • + 3 years relevant working experience in marketing department or related fields (product launches, organize events, BTL campaigns is an advantage);
  • Experience in FMCG industries is a preference;
  • Bachelor’s degree in marketing or related fields, or other relevant field experience;
  • Strong communication and networking skills (internal and external);
  • Conversational level in English;
  • Proactive attitude oriented towards achieving objectives;
  • Strategic and creative thinking – always focusing on innovative, but measurable solutions;
  • Outstanding communication skills across numerous platforms including written, verbal, and multi-media;
  • Proficiency using Microsoft Office Programs or other relevant programs;
  • Knowledge of administrative accounts of social media, e-mail marketing, ads;
  • Basic knowledge of SEO.

 

For more information:

Psihoselect Team

E-mail: recrutare@psihoselect.ro

Mobile: 0746 188 012

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